Items Tagged With PPC
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2007-10-29 23:39:53
We are an Ethical Search Engine Marketing Firm
Why ethical SEO? Well because ethical SEO creates lasting results that don't hack the search engines off. It also builds a web presence for your company that won't get wiped out with the next Google update and it works for the good of the internet in general - hence 'ethical'.
Is your site ethically SEO'd? Get a FREE SEO review and find out
Our clients enjoy Google page one results for high value search terms all done using ethical SEO. We'd love to help your company do the same. Call or email today for a chat or read our SEO Blog .
Written By: Administrator
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2007-09-14 12:04:40
Find out what your customers type into search engines
Keyword and key phrase research is at the heart of any Search Engine Optimisation (SEO) project.
- Find the words and phrases people type into search engines
- Establish which of these words and phrases to optimise for
- Optimise your website content
Why is this important?
Let's say you sell widgets. If the keyword research finds people are typing the words 'blue widgets' into search engines then you could optimise your website to appear in search engine results when people type 'blue widgets' into the search box.
Surely that's really easy?
It's not complicated, however the real skill is in finding phrases that people are searching for that other sites aren't using. Consider the 'blue widgets' again. If a thousand websites sell blue widgets then you have potentially 1000 other web pages you have to 'beat' to get your web page seen. But say keyword research finds that people are typing 'buy blue widgets online' into search engines and none of the other websites have discovered this then your site can be optimised for this phrase.
Call us today to discuss how we can give you an online advantage through keyword research.
Written By: Administrator
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2006-11-22 16:15:49
Online marketing and Pay Per Click (PPC) adverts
Put simply PPC advertising is an effective way of driving quality traffic to your website. PPC works and your competitors may already be using it. To check, do a search for your products and services on Google and look for the 'Sponsored links' along the top or the right hand side or both.Where SEO improves your positioning in the search engines 'organic ' results, PPC can fast track you onto page one of Google.
This is how we develop a strategy for you:
- We establish the most effective keywords for your business to bid on
- We create a campaign and associated AdWords adverts
- We monitor the campaign and optimise it to ensure you pay the lowest cost per click
- We provide you with daily, weekly and monthly campaign statistics
Red Evolution's Dave Robinson is now a fully qualified Google AdWords Professional. This page can be viewed for verification. More...
We will put together and manage a PPC marketing campaign for you and drive targeted traffic to your website. Call us on 0845 838 2919.
Written By: Administrator
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2007-09-06 22:42:13
Red Evolution True Links Scheme - improving your search engine positioning
All successful businesses understand the power of business networks, Red Evo True Links is a business network for your website.
The Background
Links to your website can improve its search engine ranking and that's good for business. However, for a link to have real value it should be in context - linked from a word or phrase that means something - and not simply on a links page.
For Example
If you were a hotelier and this page was about hotels and we were speaking about the best hotel in London and these words linked to your website this would have a real value to you.
Other factors
A further consideration is the ranking of the page linking to your site. For example the homepage of this website has a Google PageRank of 7. A link from this site's homepage would have more value than a link from a page with a Google PageRank of 2.
The age of a website is also a contributory factor in arriving at it's value from a linking point of view. Websites that have been around for a few years generally have a higher value than new ones.
Quality links to your site will improve its search engine position
In summary, context sensitive links to your site from other well ranked sites will improve your search engine positioning and give you more website visitors.The Red Evo True Links Scheme exists to help owners of quality websites gain quality context sensitive links. It's not a link farm, and it's not a link exchange scheme. The purpose of Red Evo True Links is the development of real meaningful links amongst owners of genuine quality websites. It's 100% FREE but membership is strictly by application and it's monitored and managed manually.
The Red Evo True Links process
- You apply to join True Links
- Your site is manually evaluated for suitability (many are rejected)
- If your site is suitable we will contact you and you will be added to our True Links database
- When suitable linking opportunities arise we will contact you
Written By: Administrator
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2006-11-22 16:36:22
Get an Online Quote
Please select the product or service your require from the list below:- Business Strategy
- Risk and Reward Project
- Website
- Online Marketing
- Search Engine Optimisation
- Training
- Internet connectivity
We always do our very best to respond to your request within 24 hours. If you need an immediate quote call us on 0845 838 2919 or Skype us on redevo.
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