Items Tagged With web strategy
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2007-09-30 12:06:01
Getting A High Search Engine Position?
If not find out how with a FREE SEO Review
The Holy Grail for most websites is to be found in Google and the other search engines. Achieving this means FREE traffic. Getting a high search engine position is a combination of tech stuff (site structure etc.), great original content, keyword research and link building.
We will review your site and prepare a plan of attack that will dramatically improve your site's search engine performance. Through a combination of our ethical seo skills we will build solid foundations and give your site real search engine visibility.
Call us today for a chat about our search engine positioning services.
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2007-09-14 12:04:40
Find out what your customers type into search engines
Keyword and key phrase research is at the heart of any Search Engine Optimisation (SEO) project.
- Find the words and phrases people type into search engines
- Establish which of these words and phrases to optimise for
- Optimise your website content
Why is this important?
Let's say you sell widgets. If the keyword research finds people are typing the words 'blue widgets' into search engines then you could optimise your website to appear in search engine results when people type 'blue widgets' into the search box.
Surely that's really easy?
It's not complicated, however the real skill is in finding phrases that people are searching for that other sites aren't using. Consider the 'blue widgets' again. If a thousand websites sell blue widgets then you have potentially 1000 other web pages you have to 'beat' to get your web page seen. But say keyword research finds that people are typing 'buy blue widgets online' into search engines and none of the other websites have discovered this then your site can be optimised for this phrase.
Call us today to discuss how we can give you an online advantage through keyword research.
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2007-09-19 18:10:58
Low Cost Search Engine Friendly Web Design
Red Evolution don't do cheap web site design. Scotland is known as a land of people who are careful with money but that doesn't mean cheap. Actually, it's a myth anyway, the Scot's are not 'grippy'.
Understanding the needs of small scale new start businesses we offer the Red Evolution New Business Toolkit . The kit gives businesses on a budget a powerful business website using the award winning Joomla! Open Source content management system from £249.99 plus VAT.
Take a look through the New Business Toolkit and see low cost web design Scotland style.
Call Aberdeen: 01224 443551 or Edinburgh: 0131 202 6203
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2007-05-04 11:53:07
Risk and Reward Web Projects
Got a web project with limited development funds? At Red Evo we put our money where our mouth is and in the right circumstances take a view on our charges in return for a revenue stream. In short we RISK our fee against a potential long term REWARD.
One example is an on-line shop, where development costs are reduced in return for a percentage of sales. Another example is where we save your company money and take a percentage of those savings.
This approach is a great way of controlling development costs whilst accessing the full range of our products and services. It's an effective way of running projects that are by necessity fluid in nature.
We have several clients already working with us on a risk and reward basis!
"By going down the risk and reward route we have tapped into a rich resource whilst keeping a tight control of development costs. As the project gets rolled out we are looking forward to an ongoing and mutually beneficial relationship with Red Evolution." Maitland Miller, Bruce Millers LtdSpeak to us today about Risk and Reward Projects by calling 0845 838 2919 or This e-mail address is being protected from spam bots, you need JavaScript enabled to view it . You can also Request a Quote on-line.
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2007-10-04 21:51:03
Search Engine Positioning Improvements
Is your positioning not cutting it? Get a FREE SEO Review
The first rule of SEO is don't guess what your potential customers are searching for. We make sure our clients chase search phrases and keywords searchers actually use.
The road to web ruination is paved with people who are No.1 in Google for words and phrases their customers don't actually use. Good for the ego perhaps, good for business? No.
Here's some free seo advice to get you started.
- Create compelling content!
- Use SEF URL's
- Make use of HTML tags
- Use navigation the search engines understand
- Research keywords
- Establish great in-bound links
- Understand your clients search habits
- Use meta tags - it won't hurt!
- Create a site map
- Make your site worth visiting
Give us a call for no obligation chat
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