Ethical UK Website Promotion
We are an ethical SEO company. This doesn't mean we are a bunch of really nice people - even though we are - it means our SEO work adheres to search engine guidelines and stays on the right side of the 'law'. We do this because, ultimately it creates results that last and search positions that generate real business opportunities for our clients.
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Ethical SEO Makes Business Sense
There are two approaches to search engine optimisation, sometimes called internet marketing, online website promotion or simply website promotion. UK companies can choose the ethical route, which means building your web presence by making your website the best it can be or the non-ethical route which means using shortcuts and other tricks to get that all-important search engine exposure.
The problem with non-ethical SEO is, although you may get a quick win, you could also lose your rankings overnight if Google™ sneezes. Why take the risk.